The flood of game day ads has officially begun Super Bowl LXwe guarantee that we will be entertained by what happens on the field between the Seahawks and the Patriots again during the commercial break. If you repent on your TV (or call) this Sunday and post yours food spreadare suitable for all types of their campaigns.
Don’t feel like it’s too early to start watching Super Bowl commercials, because we’ve rounded up a small collection for you — including those. showing artificial intelligence. While some of these are full-length ads meant to amuse you, get you motivated or bet on something, some short jokes will pique your curiosity (hey there, Jigglypuff). We expect more movie trailers, too (a new trailer for Michael is out, but it’s not a teaser for the game), so stay tuned.
Pokemon, Ken, alcohol, movies, snacks and more are in this collection, and the list will continue to grow as we get closer to Feb. 8.
Watch this: What’s the Best Way to Stream Super Bowl LX?
Shout out 7
The return of Sidney Prescott, Ghostface and a fan theory about Stu in this big game trailer full of flames that makes Sidney’s daughter a goal. The film hits theaters on February 27.
Anthropic casts a shadow over AI competition
How we put this together Claude’s ad from Anthropic takes shots at OpenAI and its ad testing systems, but Dr. What’s the Difference? Dre playing in the background nails the tone of the message, in case it’s not clear.
Uber Eats: Matthew McConaughey annoys Bradley Cooper
Uber Eats is back for this year’s Super Bowl LX, and Eagles fan Bradley Cooper isn’t trying to hear what Matthew McConaughey has to say about… food. Will they come with a bang? Check out Jerry Rice, Parker Posey and a few other famous ones.
Pepsi catches a polar bear
We have seen polar bears act as mascots for one year especially cola brand, but Pepsi’s blind taste test of this bear feels unreliable.
Very rare Svedka Vodka
Vodka brand Svedka has used robots in its ads before, but the company strikes first with this commercial, which hearkens back to Rick James’ Super Freak. It’s the first time a vodka ad has aired during the Super Bowl in 30 years, and it’s the first time the brand has used it. mostly AI to create its own advertisement.
Great Pokemon souvenir
Who hit the big 3-0? Pokemon! In honor of turning 30, the company dropped a new Super Bowl ad to kick off the year-long celebration. Jigglypuff is the only star in this theater, but don’t be surprised if you catch more Pokemon in Sunday’s full commercial.
Become a hero with Ring
Call it reminds us that pets really are family with their tender new ad featuring the Search Party feature. AI technology to help find and reunite lost pets? It feels like a win.
Ken travels alone with Expedia
No, Barbie doesn’t tag along with Ken on his plane-setting journey. But you’ve always got Expedia on this game day spot that might just be one of our favorites this year. Go, Ken!
Toyota hero belt
Not all markets are meant to be chaotic wonders, and Toyota’s location marries ambition, family and adventure in this RAV4 tender ad.
Kinder Bueno brings children and compassionate strangers together
Actor William Fichtner commands a space station in this Kinder Bueno ad featuring astronauts, baby astronauts and cute little sea creatures who save the planet for one reason.
Instacart in its disco era
Instacart hired Ben Stiller and Benson Boone as disco-loving performers in a series of Super Bowl commercials to introduce its new app feature: Pick a banana the way you like it. Check out these friendly brothers releasing another new ad during the big game.
Liquid IV and EJAE of KPop Demon Hunters
Singer EJAE performs an a cappella version of Against All Odds at this Liquid IV theater called The Little Vanity Concert. Who can’t keep up with singing in front of a mirror? The full ad will be live the week of the game.
Squarespace doesn’t want you to lose it
The laptop doesn’t stand a chance against Emma Stone in the square headlined “Unavailable.” Stone and Yorgos Lanthimos star in this black and white ad directed by Lanthimos in which the actor destroys several laptops because the domain name emmastone.com is not available.
Pringles x Sabrina Carpenter
Are fans getting an original song that accompanies Sabrina Carpenter’s pluck the Pringles rose game? The soundtrack doesn’t guarantee you, so you’ll have to tune in to see the Super Bowl.
Budweiser rings in a landmark
The beer brand is getting romantically involved in celebrating its 150th anniversary this year, and this ad features the Budweiser horse mascot in flight. (No, that’s not Pegasus.)
The Tree House
Tree Hut is known for sugar scrubs and other body care products, and this goopy ad redefines what a scrubbing campaign can look like.
Built for rich people
Opening with a few lines and images about rich people and health care, this Super Bowl ad from Hims — narrated by Common — asks you to think about your health.
Grubhub makes fun of money… and food
Grubhub has made good on its promise to “put their mouths where their money is” — and it’s not just about food. Hear what George Clooney has to say.
Fanatics Sportsbook and Kardashian Kurse
OK, technically Kendall Jenner isn’t a Kardashian, but she’s getting some drift — and rumors — with this spoof Super Bowl ad from Fanatics Sportsbook, a sports betting site.
Oikos empowers you
Kathryn Hahn pushes a cart in an impressively uphill fashion in this Oikos ad featuring Derrick Henry.
The genius of Michelob Ultra and Kurt Russell
The ante is up for Kurt Russell and Lewis Pullman hitting the slopes in the new Michelob Ultra big game, featuring two Olympians: TJ Oshie and Chloe Kim.
Criminals hang out with Andy Cohen
It might be surprising to see Andy Cohen outside of his Bravo hosting duties and trading Real Housewives of any city, but here he is. Nerds Candy dressed up and hit the red carpet with Cohen in this SB spot.
Bud Light keg roll
In this commercial, wedding attendees follow a Bud Light to a slow beat set to Whitney Houston’s I Will Always Love You. Post Malone, Shane Gillis and Peyton Manning face a steep hill.
Universal Orlando Resort wants to change everything
Through the lens of four different guests (and ads), the theme park launched a campaign called This Changes Everything to encourage guests to take “transformative” vacations. You can follow one family in this “Lil’ Bro” Super Bowl location.
Chris Stapleton and Traveler Whiskey make a moment
The singer performs the song in this whiskey ad, recalling how Stapleton performed at the Super Bowl when he was tapped to sing the National Anthem.
Too salty to party with the Ritz?
This place transports viewers to the Ritz Island, but this is not a reference to the popular franchise, Love Island (as far as we can tell). Jon Hamm and Bowen Yang watch the party — and the delicious Ritz crackers — from afar. They ended up joining the project with a little help from Scarlett Johansson.
