Catch the Full Episode Overview Every creator I talk to is excited about AI content tools. Most of them should be a little nervous. The market is full of content that reads well and doesn’t matter, and if you add to that pile, you don’t rise above it. He disappears from it. In this episode … Read more
Catch the Full Episode Overview At 20 years, younger business marketing he went down to one question: can google find you? That it’s still important. It is no longer a perfect answer. Consumers are now asking ChatGPT, Confusion, and Claude a lot specific questions, get a short list of they say the words, and trust … Read more
Max Levchin (@mlevchin) is an entrepreneur, computer scientist, philanthropist, and active investor in over 100 startups. He is the founder and CEO of Confirma payment network that empowers consumers and helps merchants drive growth. He is also the founder and chairman of Glow, a data-driven interest company. Both companies were created and launched at his … Read more
The Marketing Hourglass has 7 stages: Know, Love, Trust, Try, Buy, Repeat, Refer. Most small businesses have five startup plans. They know how to be found, how to build trust, how to close. Then the marketing ends. Repeat and Refer, the back part, leave a chance. Good work, happy customers, and hope. That’s expensive. And … Read more
If your biggest paid channel disappears tomorrow, the platform closes, the algorithm changes, the cost doubles, your pipeline is gone within 30 days. If that’s true, you don’t have a Growth Engine. You have a rented pipe. This is the situation most founders are in. Paid ads on two or three platforms. Paid social. Maybe … Read more
Growth is a tricky business. Companies must continuously strive to identify new growth opportunities to achieve long-term business success. That’s why it’s important for your business to develop new knowledge that will ultimately help generate ideas that the competition failed to see. This interesting topic is what we discuss in this article, as follows: Ideas … Read more
An accounting firm with approximately $2.5 million in revenue came to me after publishing a monthly blog post for 3 years. Mainly tax updates and compliance issues. Traffic was low. Incoming inquiries were rare. They were thinking of hiring an agency to triple their product. The right move was the opposite: publish less, go deeper, … Read more
Whether you are starting a business or planning to expand, having a business plan can help you follow through and gain insight into your ideas. However, research often shows that many businesses are missing one: Grow London Local’s 2025 survey of more than 800 entrepreneurs found that more than half (54%) of London’s budding business … Read more
Catch the Full Episode Overview Most small business owners blame their sales when growth increases. They hire a new agency, rebuild the website, launch another campaign – and six months later, nothing has changed. In this one episode, John Jantsch makes the case that the real problem resides at the top of the strategy: it … Read more
Jake Becraft He is the CEO and Founder of Strand Therapeutics, a company that is building one of the most advanced platforms for gene editing in biotechnology. Under his leadership, Strand is redefining what RNA medicine can do by enabling selective targeting of cells and delivery of therapeutic payloads inside the body, opening a new … Read more