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By January Nelson
January Nelson

Scooter Braun says Sydney surprised him with tickets so he could sit with his dad and brother for Game 4 of the NBA Finals.

A blonde woman in a white top and a dark-haired man in a navy cap and blue shirt lean in for a kiss while sharing a cup of froyo.
At the Bigg Chill in Los Angeles, a pop-up for Sydney Sweeney’s subsidiary SYRN served as the backdrop for a kiss between her and Scooter Braun. Photo by Backgrid.

The seats were a few rows behind Taylor Swift, who was courtside with the Haim sisters in a “Stevie Knicks” shirt watching the Knicks claw back from a 29-point deficit on June 10, 2026.

The Knicks won 107-106. Braun called Sweeney “the greatest Knicks charmer ever.” She posted a selfie calling the night an “emotional rollercoaster.”

Sydney Sweeney eats ice cream at Bigg Chill during the SYRN pop-up event in Los Angeles
Sydney Sweeney smiles at Bigg Chill in Los Angeles during the SYRN pop-up event on June 11, 2026. Photo by BACKGRID.

At 2 PM the next afternoon he was at the Big Chill on Olympic Boulevard for the SYRN x The Big Chill pop-up. SYRN is his underwear brand, launched in January, and the startup teased an upcoming “Comfy” collection.

Sydney Sweeney and Scooter Braun at Bigg Chill frozen yogurt shop in Los Angeles
The SYRN pop-up event brought Sydney Sweeney and Scooter Braun to the Bigg Chill in Los Angeles on June 11, 2026, where Sweeney hosted a gathering of his brand of relatives. Photo by BACKGRID.

The first 100 people get a free froyo sandwich. The first 50 get a free bralette. Sweeney worked a pastel-decorated store wearing a white bow-front over jeans, eating cookies and fans. Braun showed that one too.

Sydney Sweeney and Scooter Braun at Bigg Chill frozen yogurt shop in Los Angeles at the SYRN pop-up event
Sydney Sweeney rolls froyo next to Scooter Braun at Bigg Chill in Los Angeles during a pop-up event for her underground brand SYRN on June 11, 2026. Photo by BACKGRID.


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About the author

January Nelson

January Nelson

January Nelson is a writer, editor, and dreamer. He writes about astrology, sports, love, relationships and entertainment. January graduated with a degree in English and Literature from Columbia University.